Growth Strategy Advisor
What Brooks Consulting LLC can do for you as a Growth Strategy Advisor:
As an Advisor providing strategy:
- Write business plans;
- Provide technical writing support for grant applications and reports;
- Make strategic partner and/or investor introductions from our extensive network of business connections;
- Develop effective presentations and coaching; and
- Perform market research and competitive analysis.
As an Interim Manager providing hands-on assistance:
- Serve as CEO, COO, CFO or Controller in your start-up business or mature company facing operational challenges; and
- Complete project or transitional duties in strategy, finance, accounting, marketing or operations.
Selected Growth Strategy Advisor Case Studies
- Medical Devices: Delivered strategic advisory consulting services to nine medical device companies through arrangement with the Pittsburgh Life Sciences Greenhouse (PLSG) as an Executive Associate. Services included: business plan writing; technical writing support for Small Business Innovation Research applications and reports; strategic partner and investor introductions; presentation development and coaching; market research; and competitive analysis. The companies offered products in the areas of oxygen concentrators, neural feedback, diabetic footwear, imaging and diagnostics. As of December 2008, these companies had received approximately $1.4 million in funding from PLSG.
- Security: Developed business plan and presentation for purpose of soliciting investment of over $125 million for majority ownership of company’s proprietary technology that protects organizations by proactively detecting and stopping critical Internet security threats.
- Natural Gas Pipelines: Directed a large team, under intense time pressure, in a broad analysis of numerous natural gas pipeline companies being considered as potential takeover candidates.
- Medical Devices: Provided technical writing support for a Phase II Small Business Innovation Research (SBIR) application for a manufacturer of a non-invasive diagnostic solution for diabetic retinopathy. The National Institutes of Health scoring committee of 44 doctors from the Center for Scientific Review rated the grant submission with an Impact Priority Score of 17 (scores range from 90 to 10, with 10 the best possible). This score resulted in a February 2010 award of a $1.1 million dollar grant to pursue validation and commercialization of the product.
Merger and Acquisition Analysis:
- Environmental: Responded on a fast turnaround basis to the vice president of a venture capital fund to analyze several acquisitions and leveraged buyouts.
- Biotechnology: Prepared a report to establish the fair market value of the common stock of a client in conjunction with the company's merger discussions. The company's technology focused on discovery, development and early clinical testing of new classes of small molecule drugs.
Selected Growth Strategy Interim Manager Case Studies
- Biotechnology: Chief Operating Officer for start-up company (Magarac Medical, Inc. – now Cook MyoSite) that was looking to license patented muscle stem cell technology from the University of Pittsburgh. Updated previously developed business plan and financials. Coordinated efforts with the Office of Technology Management at the University. Made presentations to potential financial and strategic biotechnology/pharmaceutical corporate investors. The University ultimately licensed technology directly to one of the strategic corporate biotechnology investors that was pitched during fund raising efforts; as a result the company was dissolved.
- Biotechnology: Implemented early stage strategies jointly with the inventor/founder to help launch Cellect Bio, Inc. (Cellect Bio) from an academic to a business setting over a 15-month period. Served as interim Chief Executive Officer and Board Director for the company. Identified corporate counsel retained by the company to assist with business formation and technology licensing issues. Designed and managed a telephone survey of university technology transfer offices and venture capitalists to assess the equity percentage universities expect to obtain from biotechnology businesses that spin out from academic research. Identified 15 potential law firms to serve as patent counsel for the company, assisted in interviewing five of these firms and recommended the firm that was ultimately hired by Cellect Bio. Participated actively in the successful negotiation for funding ($100,000) from the Pittsburgh Biomedical Development Corporation. Led preliminary negotiations for the company, with the support of the inventor and corporate counsel, with the University of Pittsburgh's Office of Technology Management.
- Broadcasting: Chief Operating Officer of JamRadio LLC, a Recording Industry Association of America (RIAA) licensed Internet streaming radio business.
- Environmental, Professional Services: Chief Financial Officer, co-founder and co-owner of Unitellus Site Strategies, Inc. Unitellus assisted property owners, developers, governmental organizations and other public and private sector for-profit and not-for-profit organizations in finding their way through the often complicated and confusing maze of remediation, redevelopment, purchase, sale, and financing of contaminated sites.
- Mining/Mineral Processing: Interim Controller for $25 million coal mine (Mon View Mining Company). Sole contact for 300+ vendors and a coal broker. Negotiated and implemented vendor repayment plan and capital equipment financing. Transitioned duties to a permanent CFO at conclusion of assignment.
- Professional Services: Chief Executive Officer and Co-founder of Jump Start Associates, LLC, Time CapitalistsSM. Assisted early stage businesses prepare for first outside capital and to serve as active participants in management team. Originated majority of deal flow to the group. Managed capital raising efforts. Structured commercial agreements for group and its clients.
- Public Relations: Chief Operating Officer, Chief Financial Officer and Co-Owner of Michael James & Company, Inc., a public relations agency providing media relations, marketing communications and strategic business counsel to information technology and biotechnology organizations. Michael James posted 150% growth in revenues from 1998 to 1999, making it the 11th fastest growing U.S. agency in the survey of 350 US agencies conducted by PRWeek. Created and managed the strategy consulting practice and directed daily operations.
- Developed consulting relationship with over 15 high technology companies.
- Originated numerous media relation clients through sales efforts.
- Implemented a direct mail promotional program for the agency that reached over 2,500 companies.
- Initiated and managed numerous cost management programs including telecommunications (phone and Internet), health benefits, and information services.
- Researched and implemented a dental plan, a SIMPLE IRA plan, and life and disability insurance programs.
- Negotiated two office leases and a sublease and managed the build-out of the enlarged Pittsburgh office from concept to move-in over a six week period.
- Negotiated agency's first line of credit and within 12 months renegotiated a ten-fold increase in the line's availability.
- Reduced accounts receivable aging by over 50%.
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